Friday, August 16, 2019

Software Testing and Voluminous Social Websites

Social sharing has become the pinnacle of daily life for millions of people from California to Calcutta with voluminous social websites popping up like candy. None, however, have made the quickest impact on the social regime than Pinterest, the social sharing platform that takes imagery sharing to the next level. Allowing users to share their favorite things through image ‘pinning’ to a customizable user pin board, Pinterest avoids the idle chatter of Twitter and Facebook and allows users to simply talk in pictures, make comments on each other’s pictures, and now even share your pins through your Facebook timeline.You can call this image bookmarking, photo sharing, or even something similarly conceived back in 2005 (Wists); webmasters are calling it ‘optimization heaven’. From the Hawkeye backyard of West Des Moines, Iowa, Ben Silbermann developed this image sharing ideology in December of ’09 as a closed beta test, picking up where the Wists c oncept, developed by David Galbraith, left off. In the short beta testing phase, many of the kinks and user interactions were ironed out, allowing Pinterest to open their doors on an invitation-through-email basis only in March of 2010. Today, this image sharing siesta now outranks some pretty popular competitio

Crooks’ isolation in ‘Of Mice and Men’ Essay

1. The person who influenced Crooks to be isolated is his dad. When Crooks was a kid, he did play with some white kids. However, although those white kids were pretty nice, Crooks’ dad didn’t allow him to do, as Crooks said, â€Å"My ol’ man didn’t like that†. Thus, when Crooks was growing up, he was increasingly aware of that there exist a boundary between black people and white people that is hard to go across. As he found that â€Å"there wasn’t another colored family for miles around and now there ain’t a colored man on this ranch†, Crooks felt himself isolated because there were no black people whom he could communicate with, as he stated in the story, â€Å"If I say something, why it’s just a nigger sayin’ it.† Furthermore, the white workers on the ranch also played a major role of influencing Crooks to be isolated. They discriminated him, thought Crooks † stink† and didn’t allow Crooks to play cards together with them. This would enhance Crooks’ feeling of isolation. Therefore, both of Crooks’ dad and the white people on the ranch influenced Crooks to feel isolated and lived alone in a shed. 2. If I were Crooks, I would feel the same way as Crooks did: lonely, frustrated and helpless, just like a single man walking on the boundless desert. Whenever I am unhappy or sad, nobody talks to me and give me comforts. Crooks said, † A guy needs somebody-to be near him†¦ A guy goes nuts if he ain’t got nobody.† That’s true. This unhealthy mental state will make me feel more and more miserable; and also think that life is hopeless. That’s true. If human beings avoid communications with each other, then the life becomes boring and meaningless. Being lonely or isolated is not the nature of a person. Why does George feel bad after killing Lennie? That’s because George lost a friend whom he was used to for a long time and a sudden feeling of lonely came to his heart. So, being lonely and isolated will affect not only my emotions but also my life in a negative way. 3. When I was in elementary school, there was one student in our class who lost three fingers in a car accident at six. However, such an unlucky boy didn’t get any support from us. Instead, nobody wanted to do homework with him because he couldn’t write words quickly; nobody liked to play sports with him because he couldn’t even hold a ball in his hands; nobody would like to make friends with him because they felt embarrassed of staying with a handicapped person. Even one day he fell onto the group, nobody came to give him a hand. He never told us his name. I could notice that he felt isolated and rejected from the entire class. He usually just sat silently at one corner of the classroom in the back. After one year, he quit school and no one cared about that. While reading this chapter, Crooks’ life on the ranch reminds me of the real-life situation happened on that boy who felt lonely and isolated.

Thursday, August 15, 2019

Smith S Home Food

Solution for case: Smith’s Home Foods. Question One Smith’s Country Ham has been operating for 25 years in North Carolina in the wholesale food division, targeting restaurants and fast food chains. In order to increase turnover and therefore revenue, Smith’s decides to introduce a new product line: Smith’s Home Food. A product line containing 11 packages sold to households and including all kinds of foods: meat, vegetables, fruits etc. lasting for a period of 4 months. The prices of these packages range from $655 to $1532 ($1000 on average).These packages require a freezer and thus Smith provided the sale of freezers for customers that didn’t own any. Also, it is highly important to mention that Smith gave all its customers the possibility of financing all of its goods; packages and freezers. Through this new division, Smith is not only selling food and freezers; it is actually providing its customers with high convenience! Buyers no longer have to run to the market to get any kind of foods, as Smith includes everything in the packages.Also, since they will be buying in large quantities they will be benefiting from lower prices, and will escape any rise in market prices during this 4 months duration. Question Two As for problems for this strategy, I think Smith’s should reconsider its sources for advertising in order to acquire higher profile customers that are more eligible for its financing options. It should also extend its product mix to include other packages with different duration (more and less than 4 months). Question Three P=$1000 COGS= 48%= $480 Delivery Charge= $30 Commission Cost= $125AVC= CPGS + Delivery + Commission= 480+30+125= $635 UCM= 1000-635= $365 Break even: Revenue= Total Cost Revenue= 1000 x Q Total Cost= TFC + TVC= (57,000/3) + AVC x Q (we divide 57,000 by 3 to get fixed cost for 4 months) 1000xQ= 19,000 + 635 x Q 365Q=19000 Q= 19000/365 Q=52 To break even, Smith’s must sell 52 packages e ach 4 month. Executive Summary; Smith’s Country Hams, a 25-year-old family business that focuses on wholesale meat products such a ham, bocon, and other pork products, sell to restaurants and fast-food operations in eastern North Carolina.Smith’s family business has a service that provides home-delivered meats, vegetables, and fruits should be in considerable demand and providing new sales for its business. Smith’s Home Foods is going to be the way of the dogs. The current marketing environment would allude to this company has the potential to be market nicher and local geographic market leader with a high share of the market and high growth. Meanwhile, his business is getting an excessive minimal share and less than minimal growth. The company is supposed to bring a new vision for its marketing mix.Company should spend much performance in dynamic marketing communication strategy and an effective advertising budget to protect further loss of revenue. Purchasing food through a home food service saves consumers money. Because consumers buy in large quantities, they receive lower prices, and they escape any price increase that occur during the four month period covered by their food package. Making fewer trips to the store also helps customers avoid expensive impulse purchases. Current Marketing Situation;Smith Home foods has employed a product concept approach to business that would suggest that company believes consumers will favor products that offer the most quality, performance and that the company ought to engage its energy to making continuous improvements in the product. Smith Home Foods uses two important marketing techniques. a) Mass marketing techniques-mass producing, mass distributing, and mass promoting about the same product in about the same way to all consumers. b) Personal techniques by the Smith’s family business force the purpose of making sales and building customer relationship.The company location’s makes it the geographic market leader in the business with virtually no competition. The psychographics segmentation of target market would suggest that customers seeking this product a busy in their careers or social activities and interested in all types of time saving opportunities. Strengths, Weaknesses Threats and Opportunity Analyses; The company is the corporation’s question mark performer and has the potential of becoming a star performer given the limited competition in the market.The company has the advantage of the parent corporation’s 25-year-old positive reputation as a local family owned business known for the quality of their products. The strategy of the company’s in the market involving a poor marketing mix strategy, a poor integrated marketing communication strategic plan and service strategy with no experience. There is no evidence of feedback mechanism to insure customer satisfaction or to encourage company loyalty through sustained company-custome r relationships.Company has no local competition and the company has an opportunity to establish itself as the market leader nicher for the product that is offering. Threats to company are also numerous. Business can damage the reputation of the parent corp. The company has too much financial liability for contrasts that are not honored by customers. Objectives and Issues; The company does not have a sure mission and is engaged in the wrong type of marketing philosophy. The company need develop a mission. The company does not have a power evidence information system. This is virtually taking shots n the dark and hoping to hits something. The company has to create developing a research plan as soon as possible. In the light of target market, The Company has a poor knowledge. The company is supposed to engage in effective market targeting by selecting market segments and to insure a competitive advantage. Sales management is not well developed. The company should develop a system for recruiting, selecting, training, supervising and evaluating the sales team. Questions and Answers; 1-  Ã‚  Ã‚  Ã‚  Ã‚   Outline Smith’s Home Foods` marketing strategy. What is Smith’s Home Food really selling?The company’s cash cow product is pork that are produced and sold wholesale to restaurants and fast food operations throughout eastern North Carolina. The company has a small sales force that is engaged in apparently one time, face to face selling of product and services written agreements but limited activity regarding customer relationship building. The company engaged in product bundle pricing by including products form external sources to make their service more appealing and convenient the potential new market segment. The additional products include other brand-name food products as well as freezers in which to store the frozen goods. –  Ã‚  Ã‚  Ã‚  Ã‚   What problems, if any, do you see with each element of the strategy? Firs of all, The C ompany have not a power sure mission or any information that would suggest there was a formal setting of goals and objectives by the company. Second, there is no indication that any marketing research was conducted to either identify the need or the target segment of population. 3-  Ã‚  Ã‚  Ã‚  Ã‚   According to diagram and the amount of package number, to buy 11 Food, 13 pounds per week, 4-5 minimum freezer size , 4-5 Family size is the price of 958.These amounts are more convenient that the others for the company foods packages. 4-  Ã‚  Ã‚  Ã‚  Ã‚   Based your analysis, what steps would you recommend that Christy take improve her marketing strategy and Smith’s performance? First, Christy is supposed to re-evaluate the needs, wants and demands of those members with buying power in the company’s geographic area of service delivery. This contribute the company with more a factual evaluation of whether or not the product she is making has a true growth potential. The company should modify and develop and advertising strategy to using the right

Wednesday, August 14, 2019

Othello Plot Analysis

Bynum ENG 201-02 22 April 2013 The Tragedy of Othello the Moor of Venice: Plot Analysis Title: The Tragedy of Othello the Moor of Venice Type:Play/Tragedy Author:William Shakespeare Theme:Jealousy is the theme. From the beginning to the very end of this play, every major conflict was caused because of jealousy. If it was not for the envy of one’s job, wife or money, many deaths could have been averted. Exposition:In this play, the author must identify the relationships and previous conflicts between the characters, and background on each major character.In The Tragedy of Othello the Moor of Venice, Shakespeare identifies the relationship between the characters in the beginning of the play with a character list which included the character’s name, title and relationship to whomever. The conflicts between characters where emphasized in the characters words to one another or in the character’s aside. Protagonist:Othello, The Moor of Venice, is the Protagonist. Besid e the obvious, Othello is the main character in this play because all conflict surrounds him.Being the odd one out by being of skin color, having such a high social class standing, and being one of the best warriors all around causes him to be the center of attention. Antagonist:Iago, the Moor’s ensign, is the Antagonist. In everything Iago did, he was conniving and manipulative. He stepped on any and every one to make his underlying plan work. Every move he made was for his own gratification. He was sincere to none, not even his own wife. Major Conflict:Othello and Desdemona marry against many people’s wishes and it angers quite a few people.As Iago is manipulating Othello into believing that his wife Desdemona has been betraying him in his bed, Granziano and Lodovico (kinsman of Brabanzio, Desdemona’s Father and Senator of Venice) come to bare news of the Duke of Venice. The news stated for Othello to return home and his lieutenant, Michael Cassio, to take his place in power. Misconception causes Othello to strike Desdemona and in a turn of events, leads to the slaughter of Desdemona, Cassio, Roderigo and many more. Conflicts:(1) Man vs. Man: In Act 4 takes place a sword fight between Roderigo and Cassio.Bother were tricked by Iago to fight one another in the dark. Resulting in Roderigo’s death. (2) Man vs. Nature: In Act 3, Iago planned to have Othello listen in on a conversation between himself and Cassio. Iago led Othello to believe the conversation between Cassio and him was about Desdemona, although it was really about Bianca. It just so happened that Bianca barged into the scene with the handkerchief Othello gave to Desdemona. Iago had no idea, it would play out to his advantage but it just so happened it did. (3) Man vs.Self: After Othello kills Desdemona, it is discovered that Desdemona was in fact faithful to him and never lied. He then cries and explains his sorrow. Inciting Incident:Iago was passed by for the position o f Lieutenant by, his good comrade, Othello and it was given to Cassio. Also hearing that Othello took his wife to bed, Iago develops a grudge against him. Iago conceives a plan involving a sting of lies and misconception in a pursuit to take down Othello and Cassio. Major Dramatic Question:Will Iago’s true intentions ever be discovered?Crisis:Once again, by Iago’s lies, Roderigo and Cassio were tricked into fighting each other in the dark. Neither one knowing whom they were fighting. Riderigo was murdered and this led to the imprisonment of Bianca, Cassio’s mistress. Climax: Othello, still under misconception that Desdemona is unfaithful, kills her. Emilia, Iago’s wife, enters and call for help. In attempt to find the truth or the reason behind this killing, Iago starts to be revealed. Othello comes to the realization that he has been misled and weeps for his dead wife.A commotion breaks out and Iago kills his wife Emilia. Resolution:After Iago is discove red of his devious ways, Lodovico orders Othello back to Venice, places Granziano as his heir and puts Montano in charge of Iagos execution. In the end, Othello kills himself. Emotional Satisfaction: Othello was a very interesting play. The fact that it was a tragic love story caught my attention the most. Although written so many years ago, the story line can very much relate to situations in today’s relationships.

Tuesday, August 13, 2019

Is There Still a Role for the Monarchy in Modern British Society Research Paper

Is There Still a Role for the Monarchy in Modern British Society - Research Paper Example Based on the evidence which is provided in this essay, it would seem that the general public view is that the monarchy is an outdated system of pageantry and ceremony which no longer has relevance in modern British society. In today’s closely-linked global community, nature by which certain ruling parties conduct political and foreign affairs seems to always be in the media spotlight. With the growth of international trade and with social access to multiple, global media mediums, the method by which international relationships are formed is always at the forefront of the social consciousness. One representative of BBC News cites how Australia views the British monarchy, citing the opinion of Senator Natasha Stott Despoja who states, â€Å"The monarchy is simply not relevant to modern Australia† (Grossman, 1999, p.2). This statement comes from a reputable political leader in Australia, a developed country with considerable influence in global trade and foreign relationships. This Senator’s opinion is based on the difficult history between Britain and Australia and the author believes that most Australian citizens are â€Å"unimpressed by the pageantry and tradition of the crown and resentful that it is a British face that stares out at them from their notes and coins† (Grossman, p.2). What is being suggested here is that the modern British monarchy still attempts to use their traditional links with Australia to justify routine criticism of how the country is managed and politically-operated. Clearly, in the view of Australians, the British monarchy is so obsessed with showiness and spectacle that it is unable to recognise the attempts of the Australian people to create their own international identity without any links to the crown.

Monday, August 12, 2019

Research Methdologies and Emerging Technologies Assignment

Research Methdologies and Emerging Technologies - Assignment Example The products and services provided by Google are spread all over and are in use by the common internet users. The project idea is termed as a wearable computing innovation by Google Inc. The product is also termed as Head Mounted Display (H.M.D). The new buzz word that has people stunned is the Google glasses. Only this year Google Inc launched the project in the name of â€Å"Project Glass† that is based on a state of the art facilitated concept in the field of virtualization. It is another step towards the already fast growing concept of virtualization. With cloud computing and virtual networks dominating the field of science and technology, the virtual glasses concept will further enhance the field of upcoming technology. People have seen the ordinary 3D glasses and other similar products but Google is focusing on bringing about total new dimensions in this field. The project is aimed at going commercial and officially public as soon as the current year and is expected to c apture large market of customers who use gadgets and other digital equipment in their daily life to a larger extent. This product is a venture of Google X laboratories which is responsible for number of other similar innovative products. The purpose of this laboratory is to come up with such innovative products and benefit the company through its competitive advantage attribute (PatentBolt, 2012). While some term this product as an aliens like instrument and others call them Star Trek sort of glasses, but these glasses are a reality and are just a few months or at most an year away from the public domain. Massive research and development input has been invested into this project and the pioneers behind the Google map and mapping applications have contributed towards this product through their ideas and expertise. One of the person who is at forefront of entire concept is Steve Lee. The product is created in a very crafty manner and instead of covering the whole face, a slim thin lin e runs through the forehead like a thin copper wire with a small screen attached to one side of the forehead . Through the use of voice instructions, the person using the device can perform number of built in instructions namely photo shoot, geological location determination, and various other features. Other features that are supposedly chained to this product include 3G and 4G connection support, though no official word has been heard from the company itself, instead the insiders who are working on this project and have been part of the pilot tests conducted time to time keep coming with information about its specifications(Bilton, 2012). While the early model is said to have a low resolution camera, it won’t go without a consideration that later models will have further enhanced digital capabilities. A small feature that is being explained for the novice states that anyone who desires to take a picture of something that is in front of them ,would not need to bring out the mobile phones, or other digital photography associated gadget, rather through these glasses, they can capture the scene since it is built in with a camera. These glasses might look odd in the beginning but the real end users who are wearing it will have the real taste of this gadget and will be fully absorbed in the digital world. The main theme behind the entire project is to reduce the dependency on the windows based application that

Sunday, August 11, 2019

Samsung's Corporate Social Responsibility Essay

Samsung's Corporate Social Responsibility - Essay Example Center of discussion in this paper is corporate governance as a set of guidelines, rules, regulations and procedures which help an organization to run smoothly and take care of the stakeholders. These stakeholders include customers, employees, society, government, members, promoters, investors as well as all other members who are directly and indirectly associated with the organization. As a result of the increasing awareness among consumers and society regarding environment, health and safety, organizations have also started considering investing back into the society. Thus, the concept and application of corporate social responsibility have evolved. The general objective of Samsung’s CSR is to improve the conditions across the globe with the help of its various social programs contributing to the environment as well as people. Corporate sustainability includes environmental, economic as well as social performance of the organization. At present, the company is involved in va rious CSR activities such as, maintaining harmony among the society, people and environment, green management, social contributions, partner collaborations, integrity management and also, environmentally sustainable services and products. Samsung has been focusing on developing the lives of numerous children as a part of its philanthropic umbrella across the globe. The program has supported STEM educational campaigns which are critical for the workforce needs of Samsung. The various products which are utilized from the portfolio of the organization are also a relevant example of the numerous ways by which the needs which are expressed by the educator are met. (Samsung, 2013d). b) Partnerships: In order to contribute to the communities, Samsung has partnered with various government organizations such as, NEEF (National Environment Education Foundation) and PTA (National PTA). Through the involvement with these government agencies, the brand was assured that real needs of these commun ities are met with and it is able to impact the social lives in a practical manner (Samsung, 2013c). It also helps the company to better understand the sensitivities of parents and teachers and execute these programs in an enhanced manner. Also, the